While working on my capstone project, I cruised on Twitter to look for some television shows to add to my project and was solidly disappointed with what I found. And then I went off on a ramble.
I really just want more shows like The Legend of Korra. There should be an animation channel catering to the Female 18-35 demographic.
— Feliza Casano (@FelizaCasano) March 14, 2015
They could play reruns of Teen Titans, Young Justice, and The Legend of Korra. Licensed anime. — Feliza Casano (@FelizaCasano) March 14, 2015
I would watch such a channel so hard. I’d get cable just to watch it.
— Feliza Casano (@FelizaCasano) March 14, 2015
I mean, I’m 23 and almost everything I watch is animated (mostly anime, because I enjoy it more). — Feliza Casano (@FelizaCasano) March 14, 2015
Actually, most of the reason I watch so much anime is because it’s got really good SFF stories.
— Feliza Casano (@FelizaCasano) March 14, 2015
I’m just saying, the Female 18-35 demographic is underserved in SFF entertainment. — Feliza Casano (@FelizaCasano) March 14, 2015
We watch SFF and animation. A lot of it. We buy the shirts. We buy the merchandise.
— Feliza Casano (@FelizaCasano) March 14, 2015
So I just fail to understand why no one will make us any TV shows in the US. — Feliza Casano (@FelizaCasano) March 14, 2015
I mean, if Bryke made an animated TV show for women 18-35 about a war fought with giant robots, my life would be complete.
— Feliza Casano (@FelizaCasano) March 14, 2015
I was actually sort of happy to find out that I wasn’t the only person who felt that way.
@FelizaCasano I want more of this too. So badly.
— J.N. Monk (@JN_Monk) March 14, 2015
And I think CG hit it on the head.
@FelizaCasano where is this channel? I need it in my life
— CG. (@BlkGirlManifest) March 14, 2015
@FelizaCasano oh wait.. First women & girls will need to be seen as legitimate fangirls that are important to nerd culture. Whoops.
— CG. (@BlkGirlManifest) March 14, 2015
Long story short: The Legend of Korra was everything a twenty-something SFF geek girl would want, and we would ally ourselves to get a Bryke channel, because we need the thing.
WE NEED THE THING. But seriously.. There’s a definite need in the market that needs to be filled
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I mean, I practically have a marketing plan. I get that TV stations don’t want to desaturate their core demographic by catering to multiple demographics. So create something entirely new. Instead of focusing on toy sales, focus on apparel. Sell lines at Hot Topic and Spencer’s. Even something like We Love Fine. Get geeky fashion bloggers like The Stylish Geek to tout it.
I HAVE SO MANY IDEAS. I can’t tell you how much stuff I’ve bought just because I’ve seen someone on Instagram using it. TV networks are seriously disregarding how much money the Female 18-35 demographic throws at merchandise just because it isn’t toys.
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